Category Archives: Advertising

Announcements, ecommerce, Retail, Selling, Social Media, Social Networks, Tips & Advice

Consumer Behaviors & Attitudes toward “Social Commerce”

By | May 27, 2011

Consumer behavior & attitudes towards “Social Commerce” is examined in this report on popularity of “Group-Buying” Sites & “Location-Based” Apps- Shoppers are willing to interact with retailers through a variety of social networks and retailers have limitless opportunities to capitalize on the momentum, according to the 2011 Social Commerce Study. The report, which evaluates shopping [...]

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Mobile, News

Jack Dorsey Receives the 21st Century Visionary Award from Commonwealth Club

By | May 25, 2011

Twitter continues to be a media darling and source of tech controversy and there are few individuals who are as closely associated with the company and phenomenon as Jack Dorsey. Responsible for co-founding the company and revolutionizing Twitter’s communication infrastructure, many people don’t realize the depth of influnce this entrepreneur truly has. He is also a botanist, [...]

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Social Networks

Facebook Accounts for One Third of Online Ads in U.S.

By marijana | May 5, 2011

According to a new report from comScore, Facebook now accounts for nearly one third of all US display advertising impressions delivered. In the first quarter of 2011the social media giant accounted for 346.4 billion impressions, a 31% of 1.1 trillion ads served to the US Internet users.  This is a significant increase for Facebook in [...]

Also posted in Social Networks | Tagged | 4 Comments
News

Ad Dollars Return, Social Media Hits the Ceiling?

By admin | April 26, 2011

Advertising is looking up in early 2011, according to the STRATA quarterly survey of major advertising agencies. STRATA, a leading media buying and selling software provider, found that new confidence in advertising during the first quarter resulted in 56% of respondents reporting an increase in overall business.  TV is the most attractive draw for advertising dollars, [...]

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Social Networks

LinkedIn Advertising Positives and Negatives

By marijana | April 25, 2011

The social media marketing space is constantly evolving and providing companies with new ways to capitalize on their internet marketing efforts. Companies are now employing social media advertising to target their exact audience with highly relevant ads for improved ROI. Facebook advertising has seen massive adoption among companies of all size as it offers unique [...]

Also posted in Social Networks | Tagged | 2 Comments
Announcements, Internet, Selling, Tips & Advice

Tips for Managing Your PPC Campaigns

By marijana | February 24, 2011

PPC campaigns are the basic of online advertising and can potentially bring targeted traffic to your company’s website and convert leads into sales. Unfortunately, quite often people don’t get to see the results in terms of ROI. Setting up a PPC campaign isn’t all that difficult, but managing it properly so that it becomes profitable [...]

Also posted in Announcements, Internet, Selling, Tips & Advice | Tagged , | 1 Comment
Buying, Tips & Advice

Most expensive domain names & the corresponding Alexa ranking

By | February 12, 2011

We compiled a list of the most  expensive domain names and the current Alexa ranking. The most expensive domain names on the web are once again for financial services & porn sites. Most of these domains are gateways for advertising products and act as a directory sites. Majority of these organizations are privately owned. We do [...]

Also posted in Buying, Tips & Advice | 1 Comment
Social Networks, Videos

Super Bowl Top 10 Performing Ads Earned Over $1 Million through Online Video in the First Three Days

By | February 11, 2011

Surpassing 20 million in total online views, Volkswagen’s “The Force” ranks 1st for viral effectiveness through earned media, generating over $538,000 in additional media impressions Kantar Video, has released the results today of a comprehensive study on the viewership and social activity of Super Bowl ads online. The study ranks the 60+ Super Bowl ads by [...]

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Advertising

Advertising: The Basics

By marley | January 27, 2011

Think you have a great product? Unfortunately, no one’s going to know about it unless you advertise. Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea. Below you will find a [...]

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Retail, Selling

Increase product visibility by leveraging affiliate network

By andy | January 4, 2011

Affiliate network acts as a match maker for affiliates and merchants enabling affiliates to find thousands of offers in one environment and allowing merchants to put their offers in front of affiliates who will advertise their products. Affiliate networks help merchants increase their sales by providing fully managed and integrated affiliate marketing solutions. The affiliate [...]

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Marketing & Sales, News

PaasGo on BizCloud Video Production Service

By admin | September 22, 2010

Produced By BizCloud Network Video Production Team. Welcome to PaasGO, the community-powered destination that lets you connect with neighbors, friends, and local businesses to share information, news and events from around your town and neighborhood.  PaasGO is your local social hub that fosters and strengthens relationships within your community.  With PaasGO, everyone can quickly and easily exchange [...]

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Videos

Generating Great ROI with Online Videos

By marijana | September 3, 2010

Companies that are still skeptical towards the effectiveness of online video advertising are mostly over cautious about spending their marketing dollars on an online campaign which doesn’t show clear result in terms of ROI. Still, statistics show that the number of companies choosing this advertising media to imprint their brand name into the minds of [...]

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