Category Archives: Retail

Retail

FiveStars Raises $13.9 Million From Lightspeed Venture Partners & DCM

Loyalty, Five Star, Merchant purchase, Merchant purchase graphs

Loyalty Service Has Tracked More Than 3.5 Million Items Purchased by Repeat Customers at Local Merchants

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Retail

Social Media Analysis Points to Lower Heels

IBM Social Media Analysis

IBM determined the median heel height discussed online by those identified as important shoe mavens in the social media universe. The median height discussed peaked at seven inches in 2009 and declined to two inches this year.

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Finance, News

California Amazon Associates Are Now Terminated

This is a follow up post on Amazon terminating its associate members in California. The following is the text of letter to Amazon Associates informing them of the termination and encouraging them to move to another state: Unfortunately, Governor Brown has signed into law the bill that we emailed you about earlier today. As a result of [...]

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Advertising, Announcements, ecommerce, Finance, News, Selling

No Tax For Amazon, Associate Members to be Terminated

Amazon has notified its Associate Members in California that it will be terminating its Associate program. This is in response to the State legislatures passing a bill requiring Amazon to collect sales tax. The following is the text of the notice by Amazon to its affiliates in California: For well over a decade, the Amazon [...]

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Advertising, Announcements, ecommerce, Selling, Social Media, Social Networks, Tips & Advice

Consumer Behaviors & Attitudes toward “Social Commerce”

Consumer behavior & attitudes towards “Social Commerce” is examined in this report on popularity of “Group-Buying” Sites & “Location-Based” Apps- Shoppers are willing to interact with retailers through a variety of social networks and retailers have limitless opportunities to capitalize on the momentum, according to the 2011 Social Commerce Study. The report, which evaluates shopping [...]

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Buying, Selling, Tips & Advice

Cost to merchants for offering deal of the day

Deal of the day websites gained huge popularity in the past few years among online shoppers.  These websites are based on the concept of selling one item a day until they are sold out. The featured item is available for 24 hours for a special discounted price which inspires shoppers to make quick purchasing decisions and buy [...]

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Advertising, Selling

Increase product visibility by leveraging affiliate network

Affiliate network acts as a match maker for affiliates and merchants enabling affiliates to find thousands of offers in one environment and allowing merchants to put their offers in front of affiliates who will advertise their products. Affiliate networks help merchants increase their sales by providing fully managed and integrated affiliate marketing solutions. The affiliate [...]

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Articles, Buying, Finance, News, Selling

Strong Dollar – Good or Bad for U.S. Economy?

In last couple of weeks one of the top news and topics in the world of economy is the strong U.S. dollar. We hear about how it influences the prices of oil and gold, and about compared values of dollar and other world’s currencies. What people do not know and do not hear about is -  what [...]

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Articles, Finance, Management, News

Wal-mart Discrimination Scandal

wallmart

These days one of the most popular news and topics in American business world is a class action lawsuit based on gender discrimination that may impact up to one million current and former Wal-mart women employees. The law suit is based on the fact that Wal-mart pays women less than men for the same jobs and that female employees receive [...]

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Advertising, Articles, Featured, Finance, Marketing & Sales, Selling, Tips & Advice

Create an effective Small Business Content Marketing Strategy

effective content marketing strategy

The content marketing is incredibly present in business world. It is used by some of the greatest marketing organizations in the world, including P&G, Microsoft and Cisco Systems. Nevertheless, it is also developed and executed by small businesses and one-man shops around the globe. So if you are part of the small business, you might [...]

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Advertising, Articles, Buying, Finance, Legal & Taxes, Marketing & Sales, Selling, Small Biz Talk, Tips & Advice

5 Steps to Protect Your Intellectual Property

The term Intellectual Property or the acronym IP means (and provides) protection for creations of the mind. More specifically, they grant the creators/owners exclusive rights to these creations. IP is divided into two categories: artistic and industrial. • Artistic Intellectual Property rights are protected by Copyrights. • Industrial Intellectual Property rights are protected by Patents [...]

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Advertising, Articles, Finance, Management, Marketing & Sales, Selling, Tips & Advice

7 Things You Should Know When Creating Your P.R. Campaign

Last week we spoke about the basics of your P.R. plan and P.R. organization. Now we will focus more on other aspects of a challenge called Public Relations. Public Relations may seem as a very complicated and demanding aspect of any business, especially the small one. Professional P.R. approach includes community participation, public speaking and [...]

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Advertising, Articles, Management, Marketing & Sales, Selling, Tips & Advice

Plan And Organize Your Small Business Public Relations In 5 Basic Steps

Public relations are very important aspect of every business. Many small businesses make a huge mistake by believing that they cannot afford a good PR campaign or that they cannont reach the attention of potential customers.  They are doing something that one small business should never do – they compare themselves with big and international [...]

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